Calling all foodies! Get ready to indulge in a feast like no other at A Beautiful F'East @ Eastpoint Mall, happening from 31 August to 13 September 2026. Whether you're craving sweet treats, savoury delights, or exclusive rewards, Eastpoint Mall is serving up two weeks of delicious experiences and irresistible deals.
Scan your FRx QR Code at participating stores to enjoy these rewards.
Deliciously Rewarding Shopping!
31 August to 13 September 2026
Spend $50 in a single transaction at participating FRx stores and receive a $10 Simei Food Fair voucher. It's the perfect excuse to shop, dine and enjoy even more great food at the fair! Limited to the first 150 redemptions.
Quench your Thirst for Rewards
31 August to 13 September 2026
Stay refreshed while bringing home a stylish keepsake. Spend $150 ($200 for supermarket transactions) at participating FRx stores and redeem an exclusive drink tumbler worth $19.90. Limited to the first 400 redemptions.
A Sweet Deal for FRx 50+ Members
31 August to 13 September 2026
Turning 50 never tasted so sweet. As part of the FRx 50 initiative, FRx members who spend $120 can redeem a $5 FRx Gift Card. It's a little extra reward to celebrate your shopping and dining experience at Eastpoint Mall! Limited to the first 700 redemptions.
A Buffet of FRx eDeals
31 August to 13 September 2026
Stretch your rewards even further with a variety of exciting FRx eDeals available for just 100 FRx Points. Enjoy attractive offers ranging from 1-for-1 mains to $5 and $10 eVouchers from participating F&B tenants. It's the perfect opportunity to discover new dining spots and enjoy more value with every visit.
TERMS AND CONDITIONS
A. HOW TO APPLY FOR FRASERS EXPERIENCE MEMBERSHIP
1. Frasers Experience (FRx) is Frasers Property Singapore’s multi-feature app, which allows FRx members to shop, dine and play seamlessly. FRx provides an enhanced customer experience, bringing greater ease and utility to shoppers across the following 10 Frasers Property Singapore developments:
Causeway Point, Century Square, Eastpoint Mall, Hougang Mall, Northpoint City, Tampines 1, The Centrepoint, Tiong Bahru Plaza, Valley Point, Waterway Point.
2. Membership is FREE. Singapore residents and tourists from India, Indonesia, Malaysia, Philippines or Thailand aged 18 and above may register as an FRx member via the FRx app, FRx website or through Concierge at any of the Frasers Property Singapore developments. During the registration process, applicants must provide their current, complete and accurate personal particulars as requested, including without limitation his/her full name, a verified mobile number, email address and such other information as may be required from time to time.
3. Applicants will be required to perform a one-time verification of their local mobile number in order to access the programme on the FRx app or through the Customer Service at any Frasers Property Singapore developments.
4. To apply, download the FRx app, which is available on the App Store and Google Play, and start enjoying FRx member’s benefits. Details can be found at www.FrasersExperience.com.
5. For rewards, please see “B. Redemption”.
B. REDEMPTION
1. Frasers Experience (FRx) members enjoy these instant rewards:
$10 Simei Food Fair Voucher when you spend a minimum of $50 in a single transaction at participating FRx stores.
From 31 August to 13 September 2026
Scan your FRx QR Code when paying in-store. The qualifying spend must be scanned to the same FRx account.
Exclusive Drink Tumbler at Level 2, Customer Service Counter when you spend a minimum of $150 ($200 for supermarket transactions) at participating FRx stores.
From 31 August to 13 September 2026
Scan your FRx QR Code when paying in-store. The qualifying spend must be scanned to the same FRx account.
$5 FRx Gift Card at Level 2, Customer Service Counter when you spend a minimum of $120 at participating FRx stores.
From 31 August to 13 September 2026
Scan your FRx QR Code when paying in-store. The qualifying spend must be scanned to the same FRx account.
2. To qualify for any instant rewards redemption, FRx members must scan their FRx QR Code when making payments at participating stores prior to redemption. The qualifying spend must be scanned to the same FRx account. Should the redemption require proof of payment, the actual receipts and/or payment card must be presented for verification.
3. The following receipts, including but not limited to, are not entitled to instant rewards redemption: non-profit organisations, childcare centres, banks and financial institutions, offices, libraries, AXS/SAM machines, pushcarts/kiosks/roadshows/atrium fairs, voucher/gift card/cashcard/stored value card/prepaid SIM card top-up transactions and purchases, money changers, ATMs, FRx Gift Card purchases, bill/instalment payments/deposits, insurance policy payments, SISTIC ticket purchases, lottery tickets, deposits and payments made via cheque, GIRO or Medisave.
4. For supermarket spending from FairPrice, FRx members must present same-day, same-mall receipts along with their FRx QR Code at FairPrice Customer Service to earn FRx Points.
5. All instant rewards are available on a first-come, first-served basis and while stocks last. All instant rewards must be taken as they are and are not exchangeable for cash or in kind.
6. All instant reward benefits may vary across all malls. Please check details at the Customer Service, Level 2.
7. The Management of Eastpoint Mall reserves the right to sight all purchases before granting redemption.
8. The decision of Citibank and the Management of Eastpoint Mall on all matters relating to the Promotion will be determined at their reasonable discretion and is final and binding for all participants.
9. Citibank shall not be responsible for the quality, merchantability or the fitness for any purpose or any other aspect of the products and/or services provided by third parties and Citibank shall not at any time be responsible or held liable for any loss, injury, damage or harm suffered by or in connection with the products and/or services provided by third parties. All disputes about quality or performance of the products and/or services shall be resolved directly with the third party.
10. The Management of Eastpoint Mall shall not be responsible for the quality, merchantability or the fitness for any purpose or any other aspect of the products and/or services purchased by the Citi Cardmember from third parties with the vouchers (“Redeemed Products”) and the Management of Eastpoint Mall shall not at any time be responsible or held liable for any loss, injury, damage or harm suffered by or in connection with the Redeemed Products. All disputes about quality or performance of the Redeemed Products shall be resolved directly with the third party.
11. Citibank and the Management of Eastpoint Mall reserve the right, at their reasonable discretion, to vary, add to or delete the Promotion terms and/or terminate the Promotion at any time.
12. "Citibank" refers to Citibank Singapore Limited.
C. OTHERS
1. All other terms and conditions pertaining to the FRx Programme apply. For more information, please visit www.FrasersExperience.com.
2. In the event of any dispute, decisions made by the Management of Eastpoint Mall will be final and no correspondence will be entertained.
3. Information is correct at the time of publishing. The Management of Eastpoint Mall reserves the right to change the Terms and Conditions as it deems fit without prior notice.